The Partnership

Since 2021, we've partnered with Palo Alto Networks on their CyberFit Nation initiative—specifically the Cyber Safe Kids programme, which aims to equip children, parents, and educators with foundational cyber safety skills.

The partnership operates across multiple fronts: educational content and curriculum, localisation for diverse markets, school and community workshops, and public awareness campaigns. Together, we've distributed close to 100,000 copies of our cyber safety workbook Ready, Get Set, Connect! to schools and families across eight countries in the Asia Pacific region.

From Books to Classrooms

At the core of the programme is Ready, Get Set, Connect!, our cyber safety workbook for children aged 7–12. Co-branded with Palo Alto Networks and translated into Thai, Vietnamese, Bahasa Indonesia, and Bahasa Melayu, the book has been distributed to schools and families across eight countries — close to 100,000 copies to date.

But a book on a shelf doesn't change behaviour — so we built out the infrastructure to bring the content to life. Across the region, we deliver student workshops, run parent webinars, and provide teacher resources to schools receiving the books. The programme has reached Singapore, Australia, Indonesia, Malaysia, Thailand, Vietnam, The Philippines, and India.

We've continued to develop new resources as the partnership has grown, including classroom toolkits and workshop materials that extend the learning beyond the page.

Government Collaboration

The partnership has opened doors to government engagement across the region, combining Palo Alto Networks' relationships with our credibility in public cyber safety education.

In Singapore, we brought our existing relationship with IMDA to the table, becoming recognised partners of the Digital for Life movement. That collaboration alone has seen over 56,000 books distributed free to primary and secondary schools nationwide, accompanied by student workshops, parent webinars, and teacher resources for every participating school.

In Australia, the partnership led to the development of custom resources for the NSW Department of Education—a dedicated cyberbullying resource pack designed specifically for their context. In the Philippines, we delivered in-person training for approximately 50 educators from the Calatagan Department of Education, building local capacity to continue the work beyond our direct involvement.

Public Awareness and Community Outreach

Beyond schools, we've used the partnership to reach families through public-facing campaigns. We've facilitated community events with IMDA, the National Library Board, and SHE Singapore — a series of activations around occasions like Safer Internet Day that bring cyber safety education to parents and children outside the classroom.

We've also contributed to Singapore's Digital for Life Festival in 2022 and 2025, designing interactive booth experiences that translate cyber safety concepts into hands-on activities for the public.

In 2022, our programme was awarded the Best Targeted Community Event at the Marketing Events Awards.